Las Vegas Market Gears Up for Launch of C11 Showroom Floor for Gourmet Resources
Major & Boutique Brands Confirm Intent To Participate In Debut
LAS VEGAS, February 24, 2015 – Las Vegas Market announced today that 25 gourmet and specialty housewares brands have confirmed their intention to participate in the launch of a new permanent showroom floor dedicated to gourmet products – including housewares, tabletop and specialty food – debuting at the Summer 2015 Las Vegas Market, August 2-6, 2015. The introduction of C11 marks the third and final phase of Las Vegas Market’s strategic growth plan to position itself as the leading buying platform for furniture, home décor and gifts in the western United States.
“Our three-year strategic plan culminates this summer with the addition of a new boutique showroom floor devoted to gourmet housewares, tabletop and specialty food resources on floor C11,” said Dorothy Belshaw, president of Gift & Home Décor, International Market Centers. “For its August debut, C11 will showcase a gift-oriented assortment of housewares and tabletop items, including melamine tableware, gadgets, serveware and specialty food, presenting a compelling, cross-category assortment designed to appeal to our existing gift and home décor buyers, as well as offer a new market opportunity for specialty gourmet retailers from the western region.”
Gourmet-focused product categories on C11 will include cookware, bakeware, woodenware, serveware, glassware and bar accessories, hydration products, kitchen tools and gadgets, kitchen textiles, casual tabletop, home and health items, publishing/cookbooks and specialty foods. Among the 25 brands that have confirmed their intent to participate in the Summer Market are several current Las Vegas Market participants that make a longer-term commitment to the market by transitioning from temporary exhibit space into new permanent showrooms as part of this new product collection. These include: Knack3, a supplier of new and fresh approaches in melamine, acrylic and ceramic tableware; Top Shelf Glasses, a provider of hand-painted barware, wine glasses, pilsners, steins, wine stoppers, frames, journals and figural pillar candles; as well as specialty food suppliers Chukar Cherries, Columbia Empire Farms, Iveta Gourmet, New Canaan Farms, Pacific NW Gourmet and Spokandy.
The C11 collection will enhance an impressive and growing roster of high-end and gift-driven housewares suppliers already in the market, including Alessi, Certified International, Charles Viancin, Chilewich, Couleur Nature, Corksicle, Govino, Hester & Cook, Home Essentials, JURA, La Cafetiere, Lamson & Goodnow, Lotta Jansdotter Tabletop, Mary Lake Thompson, Menu, Picnic Time, Savora, S’well, TAG, Thomas Paul Melamine, and Umbra, among others.
“The concentration of major and boutique housewares brands at Las Vegas Market addresses a market void in the western United States, and provides an opportunity for regional buyers to round-out their show calendars,” stated Belshaw. “The gourmet housewares category complements and extends Las Vegas Market’s strong and growing home and lifestyle resource growth, offering new cross-merchandising solutions for buyers and expanded channels of distribution for vendors. We expect the new resources showing on C11 will attract an increasing diversity of attendees to Las Vegas Market, drawing independent specialty gourmet buyers, including kitchen shops, hardware and grocery stores, and vineyards.”
Dramatic resource growth in the gift and home décor categories resulted in the highest attendance numbers in Las Vegas Market’s nearly 10-year history at the recently-concluded Winter Market in January, with overall attendance gains of 10% from the previous year, and a significant 21% increase in attendance in the gift and home décor category.
Additional highlights of the upcoming Summer Market include the celebration of the Market’s 10-year anniversary, as well as the launch of C11, the continuing growth of C5, another new permanent showroom floor for boutique home décor, high-end home textiles and accessories, and the relocation and reimagining of the Market’s temporary exhibits to The Pavilions at Las Vegas Market, a dramatic, freestanding, climate controlled temporary tradeshow space showcasing some 90,000 net square feet of innovative and emerging gift and home décor resources. Summer Market also will mark the debut of a casual furniture market in Las Vegas, with 250,000 square feet of permanent showrooms and temporary exhibit space on the 12th and 13th floors in Building C devoted to the casual/outdoor category.
Las Vegas Market is the leading furniture, home decor and gift marketplace in the western U.S., presenting 2,200+ gift, home décor and furniture resources in an unrivaled market destination. Las Vegas Market features thousands of gift, furniture and home décor lines, allowing for cross-category commerce among these industries. The Summer 2015 Las Vegas Market runs Sunday, August 2, through Thursday, August 6, 2015, at World Market Center Las Vegas. For more information, visit www.lasvegasmarket.com.
ABOUT LAS VEGAS MARKET AND INTERNATIONAL MARKET CENTERS, L.P.
Las Vegas Market is the most comprehensive furniture, home décor and gift market in the United States, presenting a unique cross-section of 2,200+ resources in an unrivaled market destination. With two markets each year, retailers and designers can shop a broad assortment of product from thousands of manufacturers of furniture, mattress, lighting, decorative accessories, floor coverings, home textiles, tabletop, general gift and more – delivering the most complete, cross-category wholesale tradeshow for the furniture, home décor and gift industries in the United States. For more information, visit www.lasvegasmarket.com. Find us on Facebook and Twitter.
Las Vegas Market is produced by International Market Centers, L.P. (IMC), the world’s largest operator of premier showroom space for the furnishings, home décor and gift industries. International Market Centers owns and operates 11.4 million square feet of world-class exhibition space in High Point, N.C. and Las Vegas. IMC’s mission is to build and operate an innovative, sustainable, profitable and scalable platform for the furnishings, home décor and gift industries. For more information on IMC, visit http://imcenters.com/.
SOURCE: Las Vegas Market